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THE SILENT HEIRLOOM
Luxury does not seek attention - it is sought after

​​FLORINA Primordial is not just jewellery; it is a guardian of heritage, a whisper of history cast in gold.

 

Inspired by Romania's lost treasures, each piece is sculpted with precision, hand-finished in Britain, and designed for the collector who values significance over spectacle.

 

Numbered, exclusive and limited - these are heirlooms of quiet power, waiting to be found by those who know where to look

LEGACY IN GOLD

Florina Primordial is entrusted with a singular mission: 

To preserve the essence of the ancient Romanian treasures and transform them into timeless, sculptural jewellery.

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Rare. Revered. Enduring.

Bestsellers

Crafted for Collectors. Designed for Eternity

Gold that tells a story - yours.

Jewellery of Discovery

Each Florina Primordial piece is an invitation - to uncover hidden heritage, timeless artistry, and the unbroken lineage of gold craftsmanship.

Worn by those who appreciate history in its most tangible form.

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Explore our geometrical collection, where heritage meets avant-garde design

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POLAR STAR

SHIP STAR

Gold. Time. Legacy.

FLORINA Primordial revives the 5th - 3rd millennia BC treasures of Romania,
preserving their mystery in sculptural jewellery for the modern era.

LOOK
FLORINA's Radiance 

mother daughter jewelry, women's jewelry
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Future Design Star Prize shortlisted candidate

"We absolutely love this design.
We think Florina creates unique, wearable pieces that perfectly suit contemporary lifestyles."

CMS

New Designers, London

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Graceful Statement

"With their fluidity, FLORINA jewels radiate power, energy, and effortless elegance.
I adore them." 

Gabrielle A.

Jewellery Show UK

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Eye-catching 

"Ingenious and delicate.
Wearing the Lumina ring and Primordial necklace, I feel noticed — sparking conversations with fascinating people that brighten my day.
I highly recommend Florina jewellery."

Regina M.

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Superb Quality

"Outstanding quality passing the scrutiny
of any gallery."

Goldsmiths' Crafts & Design visitor UK Jewellery Festival

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Discover our bespoke ring collection, where history meets contemporary artistry.

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Silky White Fabric

A Journal of Legacy & Luxury

Let gold transcend into a new dimension!

Design is more than fleeting trends - it embodies renewal and innovation.

We embrace Elegance, reaching for fresh inspiration and transforming creativity into expression.

To be admired.
To engage with beauty.
To showcase artistry to the world.​

Jewellery is a statement of individuality, style and the confidence to embrace life's rituals.

Explore the inspiration behind Florina's
most exquisite designs. 

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Exclusive Access to Heritage & Luxury

Be the first to preview new collections, secure private appointments, and discover the untold stories behind Florina's most treasured creations.

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in your wishes !

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LEGAL NOTICE: The entire website and all the information contained herein, including but not limited to, product design, trademark, descriptions of product, collections and design principles, all other brand texts, logo, photography, domain name are the property of the FLORINA brand and

Roxana Florina Popa, and are protected by intellectual property rights from the moment of their creation.

All design is inspired by Romanian national heritage and integral protected part thereof.

Designer & Brand Founder: Roxana Florina Popa

Photo & Video credit: Alecsandra Raluca Drăgoi, Nikita Kruglov, Ellina Chernikova, Juliet Sheath

©2024 by FLORINA. Powered and secured by Wix

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